Job Description

Marketing and E-commerce Manager

Job Type: Full-time

About Us: Becker's Best Shoes is a dynamic and innovative company dedicated to comfort footwear.

We seek a talented Marketing and E-commerce Manager to join our team and expand our online presence.

Responsibilities:

• Develop and implement comprehensive marketing strategies to increase brand awareness and drive online sales.
• Create and distribute marketing content effectively, both online and offline.
• Plan and execute innovative promotional offerings, marketing campaigns, and events.
• Strengthen relationships with clients and company partnerships.
• Collaborate with the sales team to ensure marketing efforts support their sales goals.
• Track, analyze, and report on the success of marketing campaigns and events.
• Manage and optimize e-commerce platforms, ensuring a seamless and user-friendly shopping experience.
• Monitor and report on the performance of marketing efforts, using data-driven insights to refine strategies.
• Stay up-to-date with industry trends and emerging technologies to keep our e-commerce operations competitive.

Qualifications:

• 1-3 years of marketing experience.
• Excellent writing and communication skills.
• Strong analytical skills and the ability to interpret data to make informed decisions.
• Proficiency in e-commerce and marketing platforms (e.g., Shopify, Klayiyo, SEMrush) and digital marketing tools (e.g., Google Analytics and SEO).
• Creative thinking and problem-solving abilities.
• Ability to work independently and as part of a team.

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